The 30-Point Website Audit Checklist
The exact framework our team runs on every new client website — split across 6 categories that actually drive revenue.
- Performance & Speed — the 5 metrics that kill conversions
- SEO Foundations — what Google actually rewards in 2026
- Conversion & UX — trust signals, CTAs, form optimization
- Content Authority — why your About page is probably boring
- Security, Analytics & Measurement — all the essentials
The 30-Point Website Audit
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What’s Inside
Six categories. Thirty checkpoints. All the things that matter — and none of the fluff.
1 · Performance & Speed
Load times, image weight, render-blocking scripts, CDN configuration, mobile LCP targets.
2 · SEO Foundations
Title tags, meta descriptions, heading hierarchy, schema markup, Search Console integration.
3 · Conversion & UX
Value proposition clarity, CTA placement and frequency, contact visibility, form design, trust signals.
4 · Content & Authority
About page depth, case studies, fresh blog content, FAQ coverage, author bylines.
5 · Security & Compliance
SSL, privacy policy, software updates, backups, admin hardening, WordPress security basics.
6 · Analytics & Measurement
GA4 installation, Search Console, goal tracking, heatmaps, monthly review discipline.