Delray Digital Solutions · High-touch service
Design Intelligence Brand System
A practical brand system for your business: logo refinement, colour palette, typography, layout rules and reusable templates, applied to your website so everything looks consistent.
Secure checkout. We email you within 1 business day to start. Questions? Contact us.
The problem
When every page, post and document looks slightly different, a business looks less established than it is. Usually the cause is not bad taste but no system: no agreed colours, fonts, spacing or templates.
Design Intelligence Brand System gives you that system, documented and built into your website, so everyone creating materials gets it right.
What’s included
Brand discovery
A structured questionnaire and workshop on your audience, positioning and personality.
Logo refinement
Clean-up and formats of your existing logo (primary, secondary, icon), or a simple wordmark if you don't have one.
Colour and type system
An accessible colour palette and a font pairing with clear usage rules.
Layout and component rules
Buttons, cards, headings, spacing and image style defined.
Brand guidelines
A brand guidelines PDF your team and suppliers can follow.
Website application
Global styles and up to 5 page templates set up in Divi using the system.
Template pack
Social post, email header and document templates in your brand.
Who it’s for
- Established small businesses whose materials look inconsistent
- Businesses preparing a website rebuild who want the brand settled first
- Teams where several people create marketing materials
Not the right fit: Full rebrands with naming and trademark work, or packaging design.
Deliverables
- Brand guidelines PDF
- Logo files in standard formats
- Colour palette and typography spec
- Divi global styles and up to 5 page templates
- Social, email and document templates
How it works
- Check out. We email you an intake form within 1 business day and arrange the discovery workshop.
- Weeks 1-3: discovery, then system design, with two review rounds.
- Weeks 4-6: guidelines, templates and website application, then handover.
Questions
Is payment taken now?
Yes. You pay the listed price at checkout. Within 1 business day we email you a short intake form and arrange a kickoff call.
Do you create a brand-new logo?
We refine your existing logo, or create a simple wordmark if you don't have one. Full logo design from scratch can be quoted separately.
Who owns the files?
You do. All final files are delivered to you.
What does 'Design Intelligence' mean here?
It's the name of our structured process: decisions are written down as rules, so the design can be applied consistently by anyone.
How many revisions are included?
Two review rounds on the system design and one on the final templates.
Design Intelligence Brand System
A practical brand system for your business: logo refinement, colour palette, typography, layout rules and reusable templates, applied to your website so everything looks consistent.
Questions before you buy? Contact us or email hello@delraydigitalsolutions.com